Discover the Best Retail Site Selection Software for Your Business

The Operating System to

Master Site Selection

Streamline Deal Flow

Unify Your Dealmakers

Bring your analysts and dealmakers into one shared workflow. Move faster with the only platform that syncs your strategy with ground-truth data

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How Retail Real Estate Should work

Evaluate

Data-driven market & site intelligence

Orchestrate

Deal management & collaborative workflows

Verify

Expert verification on-demand for certainty

The most innovative retailers run on GrowthFactor

Case Study →

BOOKS-A-Million

“GrowthFactor accelerated our team's new store site selection process, allowing the team to expedite the review of hundreds of potential sites as part of a complex bankruptcy auction.“

Vice President

Matthew Furnas

Case Study →

TNT FIREWORKS

"Our business is very seasonal, and we have to manage evaluating hundreds of locations in a short time frame, while picking the best ones.
GrowthFactor makes doing that simple."

Managing Director

Carson Anderson

Case Study →

Cavender's Western Wear

"Other services hide behind black-box models that are hard to trust. The beauty of GrowthFactor is they make site selection for us incredibly simple, and give us clear unbiased recommendations on the data when we need it."

Co-Owner and Head of Real Estate

Mike Cavender

Turn your real estate strategy into a science

Minimize portfolio risk

Validate your assumptions with rigorous data. Reduce store failures by 80% and defend every decision with confidence.

Gut-check your gut

Replace subjective debates with objective scoring. Sync your instinct with ground-truth data to ensure every site is a winner.

Uncover hidden value

Find the opportunities your competitors miss. Combine proprietary algorithms with your institutional knowledge to spot the perfect fit.

The first Operating System built for the entire deal lifecycle

Most platforms stop at the map. GrowthFactor is the only end-to-end system that combines AI site scoring, a deal execution dashboard, and the verification power of our Market Strategists.

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EVALUATE

Know every site cold before you visit

Stop relying on fragmented data. Access a single source of truth that combines foot traffic, demographics, and AI-driven scoring.

Market Planning: Visualize trade areas and competitor saturation in seconds.
AI Site Scoring: Instant, unbiased grading to gut-check your instinct.
Waldo AI: Your always-on research assistant for evaluating sites on-autopilot.

Explore the Platform →

80%

reduction in time spent on preliminary site research

Lenses Breakdown chart showing scores and ratings: Visibility is Excellent with score 90.0, Demographics Fit is Good with score 75.0, Foot Traffic is Bad with score 35.0, Competition Analysis is Bad with score 50.0, Market Potential is Good with score 78.0.

Orchestrate

Forget the spreadsheet. Visualize the deal.

Replace "ugly Google Sheets" with a command center designed for dealmakers. Track every site from identification to grand opening in one collaborative workspace.

Pipeline Management: Drag-and-drop simplicity for complex deal flows.
Seamless Ingestion: Give brokers a seamless way to submit sites directly to your deal dashboard, and have them scored—automatically.
Document Housing: Keep LOIs, site plans, and photos attached to the pin.
Status Tracking: Meaningful updates that keep Real Estate, Construction, and Ops aligned.

See the Deal Dashboard →

100%

visibility for all stakeholders, zero email chains required

Deal Dashboard interface showing search results for site deals with locations in St. Louis, MO; Middletown, OH; and West Fargo, ND, each with address, score, and status indicators.

VERIFY

Scale your team with on-demand experts

An additional "data science" layer for any major decision. Tap into our certified analysts for a second opinion or a deep-dive feasibility study.

Analyst Verification: Get a "Human-in-the-loop" review for high-stakes sites.
Shareable Context: Send interactive maps to franchisors or partners, not static PDFs.
Unbiased Recommendations: Pure data validation to support your strategy.

Meet our Market Strategists →

faster consensus in Real Estate Committee meetings

GrowthFactor analysts are available via slack, email, phone, or text message

THE ROBOT THAT WORKS WEEKENDS

Meet Waldo: From Address to Answer in 1 Minute

Type any address. Get a complete committee packet. Demographics, traffic, competition, projections; all perfectly formatted while you do actual strategy work. Waldo's not replacing you. Just the boring parts.

Waldo

Works 24/7. Never complains. Always accurate.

More about Waldo →

Recent Case Studies

Seasonal Retailer Opens 150+ Locations in 6 Months, Hits 100% Budget Success for July 4th Rush

See how rapid-fire greenlight/redlight scoring helped TNT secure prime locations before competitors could react

Read The Case Study ->

Texas Retailer Opens 3x More Stores Than Previous Year While Hitting Revenue & Budget Goals

Western wear chain discovers untapped markets and cuts site evaluation time by 50% while expanding beyond traditional 'cowboy country'

Read The Case Study ->

Books-A-Million Secures 5 Prime Locations from Party City Bankruptcy in Record Time

When Party City declared bankruptcy in December 2024, 700+ prime retail locations went up for auction with less than 72 hours to determine bid values

Read The Case Study ->

Loved by Analysts. Trusted by Dealmakers.

Stop the debate between "gut instinct" and "data" in your committee meetings. We give analysts the 1:1 feature parity they need to be experts, while giving dealmakers the speed they crave.

We use GrowthFactor every single day. I turn on my computer, leave it open all day long, and utilize it all day long. The beauty of GrowthFactor is it's multi-dimensional.

★★★★★

Brandon

Cavenders

"GrowthFactor has helped us utilize new and existing data to make faster and more informed decisions."

★★★★★

Carson A.

TNT Fireworks

“Before GrowthFactor, we had to create all analysis and presentation materials manually. Now, we can rely on GrowthFactor to gather the necessary information in a clean and consumable form for committee review."

★★★★★

Jack F.

Books-A-Million

"GrowthFactor’s solutions are tailored with real-world applications in mind, offering insights that go beyond numbers. Their understanding of what truly matters in site selection helps us choose sites that meet our operational and customer needs seamlessly."

★★★★★

Jay T.

Preferred Growth Properties

"The team is exceptionally fast and accurate. It has been a smooth implementation all around."

★★★★★

Keaton A.

Renew Wellness Brands

"GrowthFactor’s AI-driven insights transformed our site selection process, allowing us to make fast, informed decisions. The platform’s speed means we can stay ahead in a competitive market, adapting quickly to changes and identifying opportunities with unmatched efficiency."

★★★★★

Kevin H.

TNT Fireworks

"Thanks to our partnership with GrowthFactor, our team expects to execute more quickly on our strategic growth priorities, improve our firm's return on capital, and deliver greater returns to shareholders."

★★★★★

Matthew F.

Books-A-Million

With GrowthFactor we've been able to expand much faster, make quicker decisions, we don't have to dig. Whatever our needs are, they're there for us.

★★★★★

Mike C.

Cavenders

"Exactly what we needed to reach our goals."

★★★★★

Trevor C.

Books-A-Million

"Exactly what we needed to reach our goals."

★★★★★

Trevor C.

Books-A-Million

With GrowthFactor we've been able to expand much faster, make quicker decisions, we don't have to dig. Whatever our needs are, they're there for us.

★★★★★

Mike C.

Cavenders

★★★★★

Matthew F.

Books-A-Million

★★★★★

Kevin H.

TNT Fireworks

"The team is exceptionally fast and accurate. It has been a smooth implementation all around."

★★★★★

Keaton A.

Renew Wellness Brands

★★★★★

Jay T.

Preferred Growth Properties

★★★★★

Jack F.

Books-A-Million

"GrowthFactor has helped us utilize new and existing data to make faster and more informed decisions."

★★★★★

Carson A.

TNT Fireworks

We use GrowthFactor every single day. I turn on my computer, leave it open all day long, and utilize it all day long. The beauty of GrowthFactor is it's multi-dimensional.

★★★★★

Brandon

Cavenders

Explore Our Customer Success Stories

We use it every single day. I turn on my computer, leave it open all day long, and utilize it all day long. The beauty of GrowthFactor is they're multi-dimensional.

★★★★★

Brandon

Real Estate Manager

Hear From Our Customers Firsthand

Frequently asked questions

What is GrowthFactor.ai?

GrowthFactor is your all-in-one toolkit for retail real estate. Imagine combining site selection, deal tracking, and machine-learning algorithms co-created by industry veterans all in a single platform.

Who is GrowthFactor.ai for?

If you're the go-to person for expanding retail locations: CEO's of emerging retail brands, VPs of Real Estate, CFOs, franchise developers, or operations leaders, this is for you. If opening high-performing stores is your mission, we're the tool to get it done.

How long is implementation?

You'll be up and running in under two weeks. Just upload your leases and site data—we'll handle the heavy lifting. No IT headaches. No months-long implementation.

Is it suitable for small chains?

Yes! GrowthFactor gives you the tools national chains use, so you can scale smartly, pick the best locations, and impress landlords and lenders.

What's onboarding like?

Onboarding is incredibly simple and is typically done in a single day.

What results can I expect?

Our users see site evaluation time cut by up to 80%, payback periods shortened by 40%, and more deals closed without hiring extra staff.

How is GrowthFactor different from competitors?

Most tools focus on one piece of the puzzle. GrowthFactor does it all. We bring site intelligence, deal tracking, and predictive insights together.

Can I replace spreadsheets with GrowthFactor?

Absolutely. GrowthFactor replaces the endless Excel grind. It compares sites and tracks pipelines all in minutes, not weeks. Plus, it generates polished, boardroom-ready reports.

What insights will I get?

Real-time traffic data, foot traffic heat maps, demographics, competitor mapping, revenue forecasts, cannibalization effects, psychographics, and more. It's everything you need to confidently say "yes" or "no" without second-guessing.

Is GrowthFactor secure?

Yes. Your data's locked down with enterprise-grade security and encryption. We treat it like gold, protected and never shared.

Do you support restaurants?

Yes! Our platform is tailored for food-specific insights like traffic patterns, customer proximity, and restaurant KPIs. Whether you're QSR or fine dining, we've got you covered.

Is it only for big enterprises?

Not at all. Whether you have three locations or 500, GrowthFactor scales with you. No big team required, just big goals.

How does it help with leadership pitches?

We make real estate strategic. Whether it's ROI forecasts, reducing cannibalization risk, or standardizing reports, you'll have the data to speak CFO fluently and win approval.

Request Your demo

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Evaluate

Orchestrate

Verify

Minimize portfolio risk

Gut-check your gut

Uncover hidden value

Know every site cold before you visit

Forget the spreadsheet. Visualize the deal.

Scale your team with on-demand experts

Meet Waldo: From Address to Answer in 1 Minute

Waldo

Seasonal Retailer Opens 150+ Locations in 6 Months, Hits 100% Budget Success for July 4th Rush

Texas Retailer Opens 3x More Stores Than Previous Year While Hitting Revenue & Budget Goals

Books-A-Million Secures 5 Prime Locations from Party City Bankruptcy in Record Time

Loved by Analysts. Trusted by Dealmakers.

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