For PE firms with retail portfolios
A Real-Estate Thesis You Can Show a Buyer
Your real-estate thesis needs to survive diligence. That means methodology a buyer can verify, not black box scores they have to take on faith. Standardized evaluation across every portfolio brand.
Fig. Private Equity Investors
The Challenges You Face
- 01
Can't defend the thesis
Black box models leave you unable to explain site selection methodology to buyers
- 02
Inconsistent processes
Every portfolio brand evaluates sites differently — no standardized methodology
- 03
Slow auction response
Bankruptcy auctions move in days. Manual evaluation takes weeks.
- 04
Pipeline invisibility
No visibility into site pipeline across portfolio brands
- 05
Bad sites compound
One underperformer bleeds for a decade. Across a portfolio, it compounds.
The Cost of Inaction
700 sites, 72 hours
When Party City filed bankruptcy, Books-A-Million evaluated 700 sites over a weekend using GrowthFactor. Their competitors built spreadsheets.
Books-A-Million case study
Your Workflow, Transformed
From Weeks to Minutes
Before GrowthFactor
Request site data from each portfolio brand separately
1 week
Normalize data across different formats and tools
3 days
Build brand-by-brand expansion analysis
2 days
Evaluate 200+ sites in a bankruptcy auction manually
3 weeks
Report portfolio location health to investment committee
1 week
Total time
5 weeks, 5 days
With GrowthFactor
Unified dashboard across all portfolio brands
5 mins
Standardized scoring methodology auto-applied
1 hr
Batch-evaluate 700+ auction sites overnight
8 hrs
Generate portfolio health report
15 mins
Total time
20 minutes, 9 hours
GrowthFactor gives you diligence-grade methodology across your entire retail portfolio. Standardized evaluation that a buyer can verify. Every score explainable, every recommendation traceable. When your thesis goes to market, the real-estate story holds up.
Key Capabilities
What You Get
Fig. 01
Diligence-grade methodology
Explainable scoring that survives buyer scrutiny


Fig. 02
Portfolio-wide standards
Consistent evaluation methodology across all retail investments
Fig. 03
Auction-speed evaluation
Batch-evaluate hundreds of sites overnight


Fig. 04
Unified pipeline visibility
See every site across every brand in one view
See It In Action
See how private equity investors use GrowthFactor
From first search to final report — watch the workflow that replaces spreadsheets, manual research, and guesswork.
Request a live walkthroughSearch any address
Review AI-generated scoring
Export board-ready report
Video demo coming soon
GrowthFactor accelerated our team's new store site selection process, allowing the team to expedite the review of hundreds of potential sites as part of a complex bankruptcy auction. Thanks to our partnership with GrowthFactor, our team expects to execute more quickly on our strategic growth priorities, improve our firm's return on capital, and deliver greater returns to shareholders.
Matthew Furnas
Books-A-Million
Results That Matter
700
Sites in 72 hours
8.9X
ROI at Books-A-Million
3X
Expansion rate
100%
Defensible
BAM evaluated Party City bankruptcy sites over a weekend
Confirmed by their CFO after year one
Cavender's went from 9 stores to 27 in one year
Every recommendation backed by traceable methodology
ROI Calculator
What's the portfolio expansion gap?
See the aggregate impact across your brands
Site evaluations needed this year
36
New locations to hit growth target
4
Brands bottlenecked by manual process
270 wks
Analyst-weeks saved with GrowthFactor
4 of your brands can't hit growth targets with manual site selection. GrowthFactor standardizes and accelerates across the portfolio.
Assumes 3 evaluations per approved site, 2.5 weeks per manual evaluation, 60% of portfolio brands currently bottlenecked.
See the methodology
We'll walk through diligence-grade evaluation and portfolio-wide deployment.